SBB Immobilien

From measurement to change
Areas of expertise Sparring and Consulting • Customer Centricity Measurement • Action Development
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How customer-centric is a company really? Together with Customer Metrics, we helped SBB Real Estate answer this question on a scientific basis. A comprehensive analysis assessed the maturity of customer centricity and identified concrete areas for action. The results were discussed and prioritised in a workshop with the Executive Board and translated into strategic measures. The outcome: far more than an analysis report. The insights became the starting point for a company-wide transformation programme to strengthen a customer-centric mindset. A rigorous assessment thus became a sustainable process of change that anchors the customer perspective in SBB Real Estate’s strategy, leadership and collaboration over the long term.

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